My good friends Rahel Anne Bailie (Intentional Design, Inc.) and Noz Urbina have written a book. If you are a content strategist, you should read it. Let me repeat that, if you are a content strategist, or want to learn about content strategy, or somehow directly or indirectly work with content strategy, then this book, Content Strategy: Connecting the dots between business, brand and benefits, should be your next, immediate…